A/B. Strategy done differently.
We’re a full-service boutique consultancy, rethinking how strategy gets done. Our bespoke consulting approach unlocks impactful growth and drives powerful outcomes for our clients.
Who We Are
We are a full-service boutique consultancy focused on growth strategy and M&A advisory.
Our collective of consultants from prestigious strategy firms bring a diversity of experiences, backgrounds, and expertise to every project. We’re personally invested in all engagements, working in an integrated way with clients to co-deliver actionable, data-driven solutions.
What We Do
We specialize in growth strategy and M&A advisory to unlock impactful growth and drive powerful outcomes for our clients.
Sector Spotlight
A/B Consulting conducted a deep-dive market overview of the Managed Service Provider (MSP) and Managed Security Service Provider (MSSP) space....
Sector Spotlight
A/B Consulting conducted a sector-wide analysis of business management software adoption in the automotive services industry, with a spotlight on...
M&A Deal Advisory
A/B Consulting conducted a comprehensive customer study for Parthenon Capital’s portfolio company, Cherry Bekaert, to assess the potential acquisition of...
Growth Strategy
A/B Consulting developed the commercialization and growth strategy for an artificial intelligence food technology solution that was recently launched by...
Growth Strategy
A/B Consulting was tasked by Intuit to conduct a comprehensive market assessment, including competitor analysis, customer behaviors, and future growth...
M&A Deal Advisory
A/B led market due diligence for BirchStreet Systems, backed by Parthenon Capital, as they considered the acquisition of an $8M...
Growth Strategy
A/B Consulting conducted a comprehensive brand study for Fireblocks, a digital asset custody provider, to understand its brand equity and...
Growth Strategy
A/B Consulting partnered with a leading PE-backed producer of craft fruit juice, to conduct strategic planning. By analyzing consumer purchasing...
M&A Deal Advisory
A/B Consulting led a comprehensive customer insight initiative for Spectrum Equity’s buy-side opportunity with a management software company serving heavy-duty...
Growth Strategy
A/B Consulting partnered with Adidas, a global sports apparel brand, to inform the go-to-market strategy and maximize marketing effectiveness for...
Growth Strategy
A/B Consulting collaborated with Citizen Schools to develop a sustainable revenue model for their programs by benchmarking peer organizations and...
Growth Strategy
A/B Consulting was engaged by Shine Early Learning to develop a comprehensive pricing strategy and support policies to help Shine...
Growth Strategy
A/B Consulting led a comprehensive assessment of the U.S. Payments and Identity market as part of future go-to-market motion for...
Growth Strategy
A/B Consulting partnered with New Schools of New Orleans (NSNO) to develop a comprehensive three-year strategic plan aimed at enhancing...
Growth Strategy
A/B Consulting collaborated with EiE to assess its strategic directions and growth potential over the next 1-3 years. By identifying...
How We Do It
What Our Clients Say
The team exceeded my expectations across the board. Client-centric, very empathetic, proactive and comprehensive in addressing questions.
[The team] was very responsive and open to feedback and it was deeply appreciated. [The team] also developed systems that helped move the project forward and contribute to the end result! … The final report gave us valuable information to leverage to make some decisions.
A/B helped us manage many competing views and find consensus. Their materials and preparation were clear and compelling… And – all our stakeholders felt heard and liked the new language – amazing.
We had a positive experience working with the A/B team… A/B was an ideal partner to execute our capacity building grant via the Oak Foundation. The team had the right expertise in survey design and implementation in the K-12 space to ensure success – and they delivered!
The team was outstanding to work with, always prepared, flexible to our evolving needs/requests, and delivered the product we were seeking on time and on budget… They brought a quality team at a price we could afford.
A/B’s expertise in helping us develop our strategic plan has been invaluable… The thorough research and meticulous approach they brought to the project were truly impressive. Working with the A/B team has been a pleasure.
The A/B team was amazing to work with! Highly recommend them to anyone looking to get more insight from customers – they got up to speed quickly on our industry and were relentless in getting responses.
Ready to
get started?
Contact us to learn how A/B can help you unlock your company’s potential and drive growth.
